Privacy Policy
How we collect, use, and protect your data
Key Points
- We collect minimal personal data necessary to provide our services
- Your test results are encrypted and never shared without consent
- You have full control over your data and can request deletion anytime
- We use industry-standard security measures to protect your information
- We comply with UK GDPR, EU GDPR, and international data protection laws
1. Information We Collect
We collect information that you provide directly to us when using Selfynity:
Account Information
- Email address - Name (optional) - Password (encrypted) - Date of birth (for age verification)
Test Data
- IQ test responses and results - Personality test responses and results - Career assessment responses and results - Brain training game performance - Other assessment data
Automatically Collected
- IP address - Browser type and version - Device information - Usage patterns and session duration - Cookies and similar tracking technologies
2. How We Use Your Information
Your information is used to:
- Provide and improve our testing services
- Calculate accurate IQ scores using IRT methodology
- Generate personalized CHC cognitive profiles
- Deliver career and personality insights
- Send you test results and reports
- Communicate important updates
- Prevent fraud and ensure security
- Comply with legal obligations
- Improve our algorithms and services
We do NOT
- Sell your personal data to third parties - Share your test results without explicit consent - Use your data for purposes other than stated here
3. Information Sharing and Disclosure
We may share your information only in these limited circumstances:
Service Providers
We work with trusted third-party service providers who assist in operating our website and services: - Payment processor: Paddle.com (Merchant of Record) - Cloud hosting providers - Email service providers - Analytics tools (Google Analytics with anonymized IPs)
Legal Requirements
We may disclose information if required by law, court order, or governmental request.
Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred. You will be notified via email and/or website notice.
With Your Consent
We may share information for any other purpose disclosed to you with your consent.
4. Data Security
We implement industry-standard security measures:
Technical Measures
- AES-256 encryption for sensitive data - HTTPS/TLS for data transmission - Secure password hashing (bcrypt) - Regular security audits - Firewall protection - DDoS mitigation
Organizational Measures
- Limited employee access to personal data - Regular staff training on data protection - Incident response procedures - Data backup and disaster recovery plans
However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
5. Your Privacy Rights
Under UK GDPR, EU GDPR, and applicable data protection laws, you have the following rights:
Access
Request a copy of your personal data Rectification: Correct inaccurate or incomplete data Erasure: Request deletion of your data ("right to be forgotten") Restriction: Limit how we process your data Portability: Receive your data in a machine-readable format Objection: Object to processing based on legitimate interests Withdraw Consent: Withdraw consent at any time
To exercise these rights, email us at support@selfynity.com
We will respond within 30 days.
6. Cookies and Tracking
We use cookies and similar technologies to:
Essential Cookies (Required)
- Session management - Authentication - Security features
Analytics Cookies (Optional)
- Google Analytics (anonymized) - User behavior analysis - Performance monitoring
Marketing Cookies (Optional)
- Ad targeting (if enabled) - Conversion tracking
You can manage cookie preferences through our cookie consent banner or browser settings. Disabling certain cookies may limit functionality.
7. Data Retention
We retain your data for as long as necessary:
Account Data
Until you delete your account Test Results: Stored indefinitely unless you request deletion Payment Records: 7 years (legal requirement) Analytics Data: Anonymized after 26 months Marketing Data: Until you unsubscribe
When you delete your account, we permanently erase all personal data within 30 days, except where retention is legally required.
8. International Data Transfers
Selfynity is based in the United Kingdom. Your information may be transferred to and processed in:
- United Kingdom (primary operations)
- European Union (data center)
- United States (cloud services)
- UK GDPR adequacy decisions
- Standard Contractual Clauses (SCCs)
- International Data Transfer Agreement (IDTA)
- Compliance with Data Protection Act 2018
9. Children's Privacy
Our services are not intended for children under 13 years old. We do not knowingly collect data from children under 13.
- Parental consent may be required in certain jurisdictions
- Limited data collection
- Special privacy protections
If we discover we've collected data from a child under 13, we will delete it immediately.
10. Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last Updated" date.
- Send email notification to registered users
- Display a prominent notice on our website
- Request renewed consent where required
Continued use of our services after changes constitutes acceptance of the updated policy.
11. Contact Information
For privacy-related questions or requests:
General Inquiries
info@selfynity.com Customer Support: support@selfynity.com Business Inquiries: business@selfynity.com
Response Time
Within 30 days
UK Supervisory Authority
You have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated.
Website: ico.org.uk
Have Questions?
Contact us if you have any questions about this policy.